DMARC Alert!
Why don't ESPs warn you, when you're putting your email together, when you're about to send the test message, if DMARC is going to fail? It was perhaps considered optional in the past, but from 2024...
View ArticleBonus Webinar: A Crash Course on List Unsubscribe
I have a gift for you this holiday season: A bonus mini-webinar, covering a topic that people keep asking me about: The List Unsubscribe header, and specifically, how does it work and what do platforms...
View ArticleAll the different bounces you can get from O365
Bounce message. SMTP rejection. Deferral message. Non-delivery report (NDR). 5xx error. 4xx error. No matter what you call them, there are a zillion different kinds of them out there.Heck, Microsoft's...
View ArticleWebinar alert: Get ready! The DMARCpocalypse is coming!
Google says all senders (of a certain size) must have a DMARC record in place as of February, 2024, else you could find yourself blocked at Gmail. Yahoo Mail is similarly requiring DMARC. And if you're...
View ArticleSpam History: Roger Ebert and the Boulder Pledge
Roger Ebert, in addition to having been one of the best movie reviewers out there, is known to me, and to many other spam fighters out there, for having coined"The Boulder Pledge" way back in 1996.The...
View ArticleYahoo Mail and Gmail compliance deadline updates
I've got some important info for you today (and a reminder of two free webinars; one recorded, one upcoming and live) related to all of this.First, Yahoo and Google are both indicating that the...
View ArticleTalking List Hygiene: Andrew Kordek and Al Iverson
Andrew Kordek and I go way back -- he, at Groupon, and me, at ExactTarget, working together (indeed sometimes out of that same Groupon office in Chicago) to help manage, monitor and mitigate...
View ArticleICYMI: Marcel Becker and Al Iverson on Domain Reputation and Apple MPP
On April 4, 2022, the Certified Senders Alliance invited Yahoo's Marcel Becker and yours truly (Al Iverson) of Spam Resource to "embark upon a discussion of domain reputation" where we also talk in...
View ArticleGmail: As of today...
Yeah, I guess that's about right.Source: Twitter/X/Whatever it's called today.
View ArticleNew year, new wombat!
Today, I'm proud to announce the re-launch of Wombatmail! Here I've consolidated all of my different tools together (and create some new ones), and do some other fun new stuff, and that will all be...
View ArticleTop Five Spam Resource Posts of 2023
It's that time again! Let's roll through the blog stats and look for what was most popular, most read during 2023 here on the Spam Resource blog.Number five: Gmail now rejecting unauthenticated mailThe...
View ArticleFun with data: Twilio Sendgrid
Twilio Sendgrid (just?) released their "2023 Email Marketing Benchmark Report" and it's chock-full of baseline and quartile metrics for you to refer to when ranking your own marketing efforts. Here and...
View ArticleAboutmy.email is the cool new tool you need to check your email headers (and...
Steve Atkins from Word to the Wise just released a very cool new tool called Aboutmy.Email. Bookmark it now!What do you do with it? Go to the Aboutmy.Email website, copy the unique email address it...
View ArticleDMARC Reporting Tools & Services
What do you do for DMARC monitoring reporting?I've used OnDMARC by Redsift, dmarcian and EasyDMARC and I like different things about all three of them. I'd say they're all worth looking at, but I don't...
View ArticleDMARC webinar alert: It's not too late to register!
Coming up on Wednesday, LB Blair and I will be talking DMARC in detail, preparing you for the upcoming DMARCpocalypse brought upon us thanks to the new sender rules from Google and Yahoo. Join us and...
View ArticleCox.net subscribers to land in Yahoo Mail
Cox Communications is a US-based cable internet provider, providing telecommunications services to twenty states and the District of Columbia. But don't call them a mailbox provider -- at least not any...
View ArticleDMARC, the quick and dirty way
As you well know, Gmail and Yahoo Mail are now requiring that all senders start to publish a DMARC record, if they weren't publishing one already.Hopefully you watched the webinar with LB Blair and...
View ArticleNow hiring: Klaviyo
Email and marketing automation platform Klaviyo is hiring! They're looking to fill the role of "Manager, Global Email Deliverability," in a hybrid (partly in-office) capacity, attached to their Boston...
View ArticleAWeber users, let's talk about Yahoo/Google requirements
Hey there! In my new role as Director of Deliverability for AWeber, I'm going to dive right in! I'm putting together a new webinar AS WE SPEAK, that covers everybody's favorite topic -- DKIM, DMARC,...
View ArticleSwaks is a cool tool (and has been updated)
Do you know about Swaks? Maybe not! It is perhaps not very widely known, but it is an amazingly useful tool. Swaks, created and maintained by John Jetmore, is billed as a "Swiss Army Knife for SMTP"...
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